A star is born: Stellantis
Fiat Chrysler and PSA Group merged and now they are Stellantis, the 4th biggest automaker in the world.
Stellantis’ operations, including 400,000 employees, are largely based in North America and Europe (Netherlands, France and Italy). The merger will allow the two companies to reduce research and development costs, particularly as the companies move toward electrification.
Some journalists joked that Stellantis is a name more suitable for a medicine, rather than for a powerful group in the automotive industry.
Under the Stellantis umbrella we find 14 vehicle brands, among which some big shots, such as Alfa Romeo, Chrysler, Citroen, Dodge, FIAT, Jeep, Lancia. Maserati, Opel/Vauxhall, Peugeot. The value of this historic merger between Fiat Chrysler and Groupe PSA is estimated at $52 billion.
The main shareholder of the new group will remain Exor (from Agnelli family) with a 14.4% stake, followed by the Peugeot family with 7.2%, the French state with 6.2% and the Chinese of Dongfeng with 5.6%.
According to the French press, right now, the top of the automotive industry is :
- Volkswagen Group
- Toyota Group
- Renault-Nissan Alliance
- Stellantis
- Hyundai-Kia
- GM
- Honda Motors
10 new models in 2021
Stellantis plans to offer an array of all-electric or hybrid vehicles through 2025. This year, the group will come with 10 new models, according to CEO Carlos Tavares. From Dodge to Maserati, every new model the company launches from now until 2025 will offer an “electrified” variant.