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Subaru represents the automotive division of the large Japanese Transportation conglomeratenamed Subaru Corporation. The cars are highly known for their use of boxer engines in most units with a displacement higher than 1,500 cubic centimeters.
Furthermore, Subaru has been widely renowned for its symmetrical all wheel drive layout which proved to be highly efficient in heavy driving conditions.
The same all-wheel drive system was of huge efficiency during World Rally Championship stages, where pilots such as Colin McRae managed to win numerous trophies behind the wheel of a Subaru Impreza WRC. Subaru targets a particular niche of buyers in the western market, represented mostly by people with a deep attraction to the brand and to its boxer engine and traction capabilities.
The first Subaru car was the Subaru 1500, also known as the P-1. After just twenty units, the company switched to other models including the Subaru 360 (air-cooled) and Subaru 1000 – also the first model to feature the newly introduced boxer engine.
After Nissan acquired a 20.4% share in the Fuji Heavy Industries, the mother corporation of Subaru, Subaru was able to use a number of Nissan technologies and manufacturing capabilities to launch the R-2, Rex and Leone models during the 70s, The Alcycone and the Legacy during the 80s and the famous Impreza in 1993. Also, in 1997 Subaru introduced the Forester, the brand’s first sports-utility vehicle with off-roading abilities.
Subaru had an impressive performance in the World Rally Championship. The Subaru Rally Team Japan was run by Subaru Tecnica International founder, NoryyukiKoseki. The Leone, DL, RX and RX turbo models were used in WRC during the 80s. Later on, in the mid-90s and early 2000s, Subaru used beefed-up versions of the Impreza WRX and Impreza WRX STi, achieving numerous titles with Colin McRae, Richard Burns and Petter Solberg behind the wheel. All Subaru rally cars were prepared by British motorsport team Prodrive.
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