2011 Peugeot 408 Review - Official photos, features, specs, pricing

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With the launch of the new 408 Saloon in Brazil, Peugeot continues its commercial offensive, adopted in 2010, giving the marque an even more dynamic image in the country, its priority Latin American market.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408Check out more new 2011 Peugeot 408 pictures in our 2011 Peugeot 408 photo gallery

The arrival of this new product represents the entry into the competitive average size saloon segment, with a latest generation model.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

To this end, the marque developed a solution that included the following elements: a unique style, a spacious passenger compartment set off by a very smart finish, a high level of driving enjoyment and a number of technological features. Not forgetting the sporty appeal, characteristic of Peugeot vehicles.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

The 408 thus highlights the aspects that give this new saloon a distinctive character. With a modern offer aimed at satisfying the requirements of this segment's consumers, Peugeot's ambition is to set new standards on the market, with:

A harmonious, appealing style, combination of dynamism and prestige.
Excellent interior comfort.
A high quality image.
Improved driving pleasure and comfort.
Latest generation equipment.
A very high level of safety.

The 408 is the first vehicle on the roads in Brazil to display the new Lion logo, whose more dynamic and pure shape enhances and strengthens the Peugeot brand identity.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

ELEGANCE AND APPEAL

The marque's designers took their inspiration from all the Peugeot styling milestones, such as distinction, feline appeal and dynamism, to produce an elegant, harmonious, stylish car. The attractive design of the 408 stirs the emotions and inspires a high perception of quality.

Inside the car, the fine materials and fluid lines of the driving position reinforce the sensations already aroused by the 408's external style.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

A SPACIOUS PASSENGER COMPARTMENT

The 408 is a notchback of generous dimensions. With its half-height architecture that gives a strong sensation of space, it is 4.69 m long and 1.815 m wide, with a 2.81m wheelbase.

Those in the front enjoy a high quality, dynamic environment, adding to the driving pleasure, while rear passengers have a very luminous, comfortable and extremely spacious compartment.

The large boot, with pantographic opening and excellent access to the interior, has a load space of 526 litres, one of the largest in the segment.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

EXCELLENT HANDLING QUALITIES

The 408 is a latest generation vehicle that incorporates all Peugeot's expertise in terms of dynamic driving behaviour and safety.

Its rigid structure, together with the passenger restraints (up to six airbags) and equipment such as ESP and ABS as standard for emergency braking assistance and electronic brake force distribution (EBDF), guarantee an exemplary level of safety.

The quality of the chassis which, inter alia, gives it great structural rigidity, ensures an excellent performance from the running gear, for safe, precise, comfortable road-holding. Indeed, great attention has been paid to all aspects concerning on-board comfort: suspension, acoustic filtering, thermal regulation and seat quality.

All these elements combined ensure an incomparable driving experience, worthy of the Peugeot DNA. As always, driving pleasure is a priority for the Lion Marque.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

LATEST GENERATION EQUIPMENT

In order to become one of the market benchmarks, the 408 boasts the latest generation technologies and driving assistance equipment such as, for example, the electrically-controlled retractable 7" colour navigation screen, totally new on the South American continent, directional Bi-Xenon headlights and front and rear parking assistance.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

AN EFFICIENT ENGINE OPTION

The Peugeot 408 is equipped with a 2.0 l Flex 16 V engine, with a maximum power of 151 h.p. at 6,000 rpm (with ethanol fuel) and maximum torque of 22 mkgf at 4,000 rpm. The compact, light alloy engine comes with a five-speed manual gearbox and a new AT8 automatic gearbox.

For those looking for even more sophistication and totally up-to-the-minute automobile technology, Peugeot, at the cutting edge of innovation, will also bring out, in the second half of the year, for the model's high-end version, a 1.6 l 16V Turbo High Pressure 165 h.p. engine. This will be coupled with a six-speed sequential control automatic gearbox.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

HIGH QUALITY STANDARDS

From the start, Peugeot took into account the characteristics of the Latin American markets to produce a car that corresponds to the expectations of local consumers. The project development, a genuine worldwide process, required close collaboration between the development teams in China, where the vehicle has been on sale since April, and the various research and production centres in Latin America, in addition to mobilising the group's R&D centres in Argentina, Brazil, China and France.

It took specific adjustments made over more than one million kilometres of tests, driving along the roads of Latin America, and very high quality standards, to develop this high-performance saloon.

Photo: 2011 Peugeot 408Photo: 2011 Peugeot 408

A VEHICLE PROTECTED ON ALL SIDES

The arrival of the 408 saloon on the Brazilian market symbolises a change for the marque in terms of providing after sales service. Thanks to a bold policy, Peugeot promises to satisfy the expectations of this segment's clientele concerning quality and maintenance costs, which renders the 408 even more attractive and more competitive and demonstrates the marque's confidence in its product.

The 408 therefore has the following benefits:

Three-year total warranty.
Set price servicing throughout the country's dealership network.
Fixed prices for parts and service, including labour.
Three years of Peugeot Assistance.
A call number for the sole use of this model's owners.

The new Peugeot 408 is produced in the PSA Peugeot Citroën factory in Palomar, in the Buenos Aires metropolitan area, and will be sold throughout the Peugeot dealership network in Brazil from the second half of March 2011.

Check out more new 2011 Peugeot 408 pictures in our 2011 Peugeot 408 photo gallery:

New 2011 Peugeot 408 specifications, review, photos and images courtesy of Peugeot.

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