Acura Announces May 2008 Sales Results

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All-New 2009 Acura TSX Shattered Model's All-Time Sales Record

TORRANCE, Calif., June 3, 2008 /PRNewswire/ -- In its first full month of sales, the all-new 2009 Acura TSX posted its best month in the model's history with 4,564 units sold- topping the previous mark of 3,911 set in April of 2006. So strong are TSX sales that for the first time ever, it topped the monthly sales of TL and MDX. Acura sales for May were 14,893 units, down 9.9 percent based on Daily Selling Rate* while year-to-date sales totaled 65,458 units, down 13.8 percent compared to 2007.

2009 Acura TSX2009 Acura TSX

"Even the luxury market appears to be taking a hard look at high fuel prices," said Dick Colliver, executive vice president of sales. "Record sales of the all-new 2009 TSX indicate that its combination of a powerful and efficient i-VTEC(R) 4-cylinder engine, bold styling and Acura's trademark driving character are what the market desires."

Eclipsing the previous best-ever TSX monthly sales record by 16.7 percent and shattering the previous May total by 53.7 percent, the totally redesigned 2009 TSX is proving popular right off the start. The all-new 2009 TSX is larger, more agile and more luxurious than ever before, raising the standards significantly for Acura's entry-level sedan. Major advances in handling, interior comfort, customer-relevant technology and safety features all contribute to the new TSX's appeal. Moreover, the TSX's improvements in fuel economy, along with a reduction in emissions are especially important considering today's high fuel prices. Strong initial sales of the 2009 TSX indicate that smart packaging and good fuel economy are of increasing importance to consumers.

The second-best selling Acura model in May was the TL performance luxury sedan, with 4,294 units. In addition, Acura light-truck sales for the MDX luxury SUV were 4,277 units, while the turbocharged RDX crossover SUV sold 1,368 units.

For media information and high-resolution photos of all Acura vehicles, visit

*The daily selling rate is calculated with 27 selling days for May 2008 versus 26 selling days for May 2007. Year-to-date sales based on 129 days for 2008 versus 127 days for 2007.

                               Month-to-Date             Year-to-Date
                           May      May     DSR**    May      May     DSR**
                           2008     2007   % Chg.    2008     2007   % Chg.
  Acura Division Total    14,893   15,920   -9.9%   65,458   74,774  -13.8%
     RSX                       0       12                1      287  -99.7%
     TL *                  4,294    5,760  -28.2%   20,227   24,814  -19.7%
     TSX                   4,564    2,859   53.7%   13,814   14,007   -2.9%
     RL                      390      653  -42.5%    2,290    2,858  -21.1%
     MDX *                 4,277    4,623  -10.9%   21,137   22,388   -7.1%
     RDX  *                1,368    2,012  -34.5%    7,989   10,419  -24.5%
  Selling Days                27       26              129      127

* Honda and Acura vehicles are made of domestic and global sourced parts.
** Daily Selling Rate

Source: American Honda Motor Co., Inc.

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